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Although it is quite common to confuse both terms this distinction is crucial as it can have a profound impact on the proper functioning of your website. How?
Web Development bring to life layout using code instead; it will give meaning to the web design by creating the database and programming the features of services contained in the page such as applications, managers of trade electronic, and content, records, etc. that allows the interaction of the site with their users.
If the Graphic design defines the appearance (logo, colors, aesthetic visual) of a web page, the Web Development occupies all the technical part of the site and functionalities.
Nowadays user experience is as important as visual identity so the web development should be thought to interact with end users.
If your goal is to achieve conversions and increase your ROI, it’s imperative to generate attraction by offering what the user needs in a simple and intuitive way, even anticipating their needs.